The NBA is reportedly planning to shutter its Twitter and Facebook accounts as part of its “post-season” efforts.
The Los Angeles Times first reported the news in an article published Friday afternoon.
NBA officials confirmed to ESPN on Friday morning that the league will not be closing down Twitter and/or Facebook, as the league announced its social media platforms would be shut down on February 5, 2021.
A tweet from NBA commissioner Adam Silver said the league “will not be shutting Twitter and facebook down.”
NBA commissioner Adam “Adam” Silver, in a tweet from February 5th, 2021, which the league later confirmed to be false, announced the league would be ending its social-media platforms by February 5.
Adam Silver (@AdamSilverNBA) February 5 – 2017 The NBA, which has about 2.3 million active fans, is reportedly shutting down the social-network and messaging platforms to prevent a possible backlash.
Silver’s announcement came less than two weeks after the NBA’s All-Star Game ended in Orlando, Florida, with the Warriors beating the Heat in the championship game, according to the Orlando Sentinel.
The NBA’s Twitter and social-networking platforms will be shuttered by the time the 2019-20 season begins, which is slated to be February 5-6, 2021 in Orlando.
The NBA’s social-sharing platform is the Warriors’ official social-channel.
It has nearly 1.5 million followers, with approximately 825,000 tweets per day.
Twitter was founded in 2007 and Facebook is currently the second-largest social-streaming platform in the world, according a recent report from comScore.